SEMA News From the USA

What starts in the States always filters over to the UK in terms of social and product trends so we thought the following – sent from the SEMA show people in the USA would be of some interest&;
VOLUME AND VIDEO FOREMOST ON MINDS OF URBAN-LIFESTYLE ENTHUSIASTS
For urban-lifestyle enthusiasts – those who favour today’s flashy Cadillacs and Chryslers, among other machines – audio and video systems are just as important to their automotive personality as the 22-inch wheels, window tint and exhaust kits they purchase.

According to SEMA research, amplifiers are the most popular piece of A/V gear that urban-lifestyle enthusiasts buy; 59.4% of survey respondents saying that they owned one. Subwoofers (58.6%) and midrange speaker/component sets (54%) followed
But music alone is not enough for these enthusiasts. Forty-three percent own an in-car DVD player, 32.5% own a flip-out or fixed-monitor head unit, 30.6% have a flip-down-monitor unit, and 27.8% screen their movies on headrest-monitor units.
All of which bodes well for the UK market.